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ARTIFICIAL INTELLIGENCE

Leveraging responsible AI for real scientific work

At Genesis, AI supports our experts in delivering rigorous evidence, strategic insight, and high-quality decision support. Every application is governed by the same scientific standards and accountability that underpin our work, while the breadth and depth of our knowledge ensures our clients benefit from tools designed by those who use them.

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team

Expert oversight
always

Every output is reviewed, challenged, and validated by experienced professionals across RWE, HEOR, and A&P. Accountability remains with them.

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Purpose-built
AI tools

Customized agents and automation designed for the realities of HEOR, RWE, and Access & Pricing by those who carry out the work. No generic shortcuts.

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Secure workflows
by design

Enterprise-grade security and heightened privacy standards protect client data and ensure responsible, compliant AI use.

Our five core principles of AI use

We own the science, always.

AI-generated content is treated as a starting point, not the final answer. All outputs are reviewed using the same scientific and quality standards applied across our work.

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AI amplifies our expertise

AI can accelerate information processing and content generation, but the value comes from applying scientific expertise, strategic thinking, and real-world context to those outputs.

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We reinvest the time AI saves into better outcomes

Efficiency gains allows us to spend more time validating findings, exploring alternative scenarios, and strengthening recommendations.

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We build our own AI: fit-for-purpose, secure, aligned to how we work

Genesis develops in-house AI solutions around the realities of evidence generation, access & pricing, HEOR, RWE, and strategy, ensuring they align with our methods, quality standards, and governance requirements.

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number 5

The best AI ideas come from the people doing the work

The most valuable applications are often identified by the people closest to the work. Our AI roadmap evolves through collaboration across teams and in response to client needs.

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How we operationalize AI

A disciplined operating model that ensures AI adds value, safely and reliably.

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Build

We design and build fit-for-purpose agents and workflows aligned to our methods.

Validate

We test for quality, safety, and reliability against defined acceptance criteria.

Apply

Deployed into real projects with role-based access and usage monitoring.

Review

Human review and continuous improvement drive quality and outcomes.

      What this means for our clients      

Consistency at scale

Structured workflows and defined quality controls support consistent delivery across projects and teams.

Faster execution

Tailored workflows help reduce manual effort and accelerate delivery while maintaining scientific rigor.

Accountable delivery

Experienced experts remain responsible for all decisions, supported by clear governance and quality oversight.

Secure better AI insights, built responsibly, grounded in expertise

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Explore our technology platforms

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Integrated evidence planning

Tailored precisely to your needs, Integrated Evidence Planning (IEP) platforms provide an intuitive online solution to the complexity of evidence generation planning, management, alignment, and communication across critical stages of the product lifecycle.

Discover IEPs
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AI-powered evidence synthesis

EVID AI is a full-spectrum evidence synthesis platform built for rapid evidence queries, targeted reviews, literature surveillance, and end-to-end SLRs. Developed in-house, it is also available for direct access to support day-to-day research.

Review EVID AI
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Stakeholder insights when you need them

RPR is an agile, on-demand platform that leverages a network of 3,500+ stakeholders across 65+ countries to provide clients with faster, higher-quality insights via direct stakeholder engagement, including the ability to ask follow-up questions.

What is RPR?

Headquarters:

HOBOKEN
111 River Street, Suite 1120
Hoboken, New Jersey 07030, US